Divyanshi Sharma
December 10, 2024
We have personally used this funnel in-house plus for our clients which generated over:
589+ leads
231+ sales calls
20%+ response rate
Here’s what we did:
1) LinkedIn Inbound Funnel Results:
For this funnel first we created sales assets and then made a post on it.
Which led to views like this:
And this led us to get leads like this:
2) Warm-Email Funnel Results:
We launched a warm email campaign which we will discuss in sometime. Here are the results of the campaign:
More campaign results:
This led us to book 30+ sales calls for us:
Now, let’s understand how you can build this for yourself.
Step by step!
Here’s what you need to do:
Launch Warm-Email Campaign Guide:
Sequence 1 -
A. Create sales assets:
The best way to scale is to provide something no one else provides in your niche.
Use Gamma’s AI feature to create sales assets with GPT 4 at scale.
Make sure it is:
-> Relevant to your ICP -> Have value -> CTA
B. Create a LinkedIn post:
Break down your sales assets and make a LinkedIn lead magnet.
Ask people to comment on a certain thing to receive a certain thing.
(Here’s another bonus swipe file of viral LinkedIn lead magnets: Swipe File)
C. Scrape the comments:
We use PhantomBuster to scrape.
Now you have their LinkedIn profile with their names on an Excel sheet
D. Enrich the list:
You can use Clay to get their company details like:
email
contact no
website
revenue
employee size
Here’s a template you can use: https://app.clay.com/shared-table/share_eN7hWeBbILRY/
E. Launch a warm-email sequence:
Use MillionVerifier to verify emails.
Use Instantly.ai to send emails
Use this email template👇🏻
Hey name- just saw you viewed (mention your lead magnet name)
What are your thoughts on the part “mention a part that will peak their curiosity”
Curious for your review!
Example:
Hey Josh- just saw you viewed my playbook on inbound led outbound sales.
What are your thoughts on the part where I talk about 20 calls from one single post?
Curious for your review!
If you don’t know how to set-up domains and email infrastructure then refer to this document.
Sequence 2 -
We used buska to find the right keywords.
Example:
Here’s how you can too:
Track the Right Keywords:
The first step in using Buska for lead generation is to determine pertinent keywords that your ideal customers employ when conversing about their requirement for lead generation services.
"brand strategy help"
"need marketing advice"
"looking for a marketing agency"
"digital marketing services"
"content marketing strategy"
"SEO optimization"
"PPC campaigns"
"email marketing best practices"
"marketing automation tools"
Dedicate effort to examining the challenges and demands your agency tackles and what your prospective clients are deliberating online. If you focus on a particular niche, aim for industry-specific keywords or terminology.
After you've included your keywords, Buska will monitor every reference to them across all platforms and the internet, from LinkedIn posts to tweet remarks, Reddit inquiries, or blog posts, assisting you in discovering every lead discussing the issues you resolve.
Apart from this, you can integrate it in your competitor’s community in to get instant notification:
Be the First to Know:
Timing is critical when building business relationships. You need to track the right people at the right time.
Once you targeted your keywords, set up real-time alerts. Buska will monitor social media platforms continuously for mentions, and notify you whenever a relevant one is detected.
You can set up Slack or Discord notifications and receive alerts directly.
Outreach Plan:
When Buska finds a mention from a potential lead, your marketing agency can promptly reach out and showcase your services.
By engaging with prospects at the right time, you can demonstrate your expertise, build trust, and increase your chances of converting them into a paying client.
Personalised Pitches:
Craft personalized pitches that address each lead's specific needs and pain points you identified.
By demonstrating an understanding of the client's requirements and sharing your tailored solution, you can differentiate from competitors and build stronger relationships with your clients.
How to book sales appointments with them:
Once Buska identifies relevant mentions, you can engage in two ways:
1) Direct reply:
Reply to the lead directly on the mention, engaging with them at the source. This is particularly useful for raising public awareness of your offers and quickly engaging with leads online (e.g., commenting on a LinkedIn post or replying to a tweet mentioning the need for your services).
2) Clay Enrichment:
You can copy this Clay template in your workspace to write personalised cold-emails based on the LinkedIn posts
Build this Lead-Gen Funnel Inhouse:
Looking to build this funnel in-house?
We can hop on a free consultation call where we will understand your current acquisition challenges. And provide you with a customised system that guarantees results in 9 weeks.
If you are interested in knowing how this works, then.
DM me “BOB” here!